Analyze commercial points and look for competitive advantages
Research the comfort of your content for readers, its display on various devices
Prepare information blocks, attributes that sell text descriptions
Recommend cross-sell blocks and other commercial features
Check whether search engine robots see important media content
External circumstances
Is it convenient for users to navigate the site?
Do search engines understand website design?
Are your URLs indexed?
Are all landing pages on your site?
Are all technical characteristics provided and is internal link mass distributed correctly?
Content
By target actions
Payment of the bonus is made only if the necessary target action has occurred from the organic Internet traffic. Like clicking on the shopping cart. Works great if your personal website has well-configured web analytics, you have statistics on every single step of the purchases on the site.
By seo optimization of the online store-traffic
Based on the analysis of the site and its focus, a relevant semantic core is made. The task of the Search Engine Optimization contractor in this case is to increase directed traffic to the website. The calculation of payment and Internet traffic is carried out before the start of work and is prescribed in the commercial offer.
Secondary auctions and loyal buyers
With reliable website optimization and a well-organized website design, a comfortable service map or product, the user remembers the website and will be able to go back for branded search queries. If the Internet user after the purchase was satisfied with the service and product, then this interest must be maintained and improved. For example, to establish communication with each customer using CRM marketing. Customers respect personalized content that they receive at the right time in the right place. And they will definitely come back to order more.
Technological and internal seo search engine optimization site audit – the conditions that used to be the main ones for search engine promotion in search engines. Today they are considered preventive and do not guarantee great results without improving the content, structure and external factors. It must be borne in mind that if you overlook something significant in terms of the technological component, you may not only fail to achieve potential results, but also lose existing ones. It is for this reason that we will:
Sales and transactions
If the website is convenient, the list of products is all kinds, adequate prices, the order is made quickly and easily, then the incoming traffic will be converted into sales or applications on the website.
Pros and cons of SEO website promotion
Search engine optimization of a website gives Internet traffic to the site from search engines. This traffic is called organic or search traffic. This channel of Internet traffic has a number of advantages and disadvantages. Let’s analyze the ones that are especially needed: