By targeted actions
The bonus is paid only if the necessary target action has happened from organic Internet traffic. For example, clicking on the shopping cart. It works well if you have web analytics properly configured on your personal website, you have statistics at every step of the purchase on the website.
Sales and transactions
If the website is comfortable, the list of goods is all kinds, reasonable prices, ordering is quick and easy, then incoming Internet traffic will be converted into online sales or applications for website.
Hot traffic.Users independently search for a service or product and for this they drive queries in the search bar. It is very important that they try to find it in real time. That is why organic traffic is one of the best and most affordable ways to drive traffic.
The cost of updating the website. Improving the website consists of 2 key elements – this is the creation of a change plan and the implementation of these changes. Developing a plan is the task of an SEO contractor, the work of the future site development team, implementation. Both require time and financial resources. On the other hand, in addition to Internet traffic or the necessary positions in the top 10, you get the improvement of the entire website. This has a beneficial effect on the conversion – it grows and allows you to receive more hits from a variety of sources of Internet traffic.
Hot Internet traffic. People are looking for a service or product on their own and for this they drive queries into the search bar. It is very important that they try to find it in real time. That is why organic traffic is one of the best and least expensive traffic recruitment channels.
By traffic
Based on the analysis of the website and its direction, a relevant semantic core is developed. The goal of the SEO contractor in this case is to increase directed traffic to the website. The calculation of payment and traffic takes place right up to the start of work and is prescribed in the commercial offer.
Navigation and structure
The way buyers move around your website gives search engines signals: they like it users or not. These signals can be classified as behavioral ranking conditions and have an impact not only on the places of your website, but also on the targeted actions of buyers. issuance, for this reason you do not need to pay for users coming from the search. As opposed to classified ads, where each click on an ad will cost you money. But it’s not all that simple. In the search development of the site, attracting a full-time employee or agency, you still need to invest money. Realizing that the acquired Internet traffic from organic search is several times cheaper than traffic from contextual advertising. In addition, when optimizing web-promotion of the site in the region, the task is to improve the entire project – the structure, content marketing, landing pages are being finalized. And the customer acquires both targeted Internet traffic and the improvement of the website, in contrast to other types of advertising.