Technological and internal optimization – the conditions that were previously the main ones for advancement in search platforms. To date, they are preventive and do not provide a guarantee for good results without improving the content, design and external conditions. It is very important to remember that if you miss something significant in terms of the technical part, you can not only not achieve the likely results, but also lose the existing ones. Specifically, therefore, we will:
No need to pay for clicks. In fact, search engines do not charge for clicks in organic SERPs, so you do not need to pay for users that come from search. As opposed to contextual advertising, where each click on an ad will cost you money. But it’s not all that simple. In the search engine promotion of a website, attracting a staff member or agency, you also need to invest in funds. Understanding that the acquired Internet traffic from organic search is several times cheaper than Internet marketing website promotion promotion-traffic from contextual advertising. And additionally, when promoting the site, work is being done to improve the entire project – the structure, content marketing, and landing pages are being finalized. And the buyer receives both targeted traffic and website improvement, unlike other types of advertising.
Content is what the Internet user observes on the pages of your website: content, assortment selection, articles, visual design, photographs, data, reviews, etc. Specifically, the content should have the effect of having a buyer in your store. And now specifically the quality of your content is the main condition for the acquisition. What we will do together with you so that the content of the website is better:
Sales and transactions
If the website is comfortable, the list of products is all kinds, adequate prices, order quickly and easily, then incoming Internet traffic will be converted into sales or applications on the website.
The cost of updating the website.Improving the website consists of two main components – creating a change plan and implementing these changes. Building a plan – the task of the Search Engine Optimization contractor, the functioning of the team for the development of the future site, implementation. Both require time and financial resources. On the other hand, in addition to traffic or the necessary positions in the TOP 10, you get an improvement in the entire website. This has a good effect on conversion – it grows and makes it possible to receive more hits from various sources of Internet traffic.
People enter search terms. If the website is displayed in the TOP of search engine results, then users will begin to go to this website.They can always be in the search for a service or product right at the moment, or they can carefully study the data, being at the start of the customer engagement funnel.